Having industry knowledge is critical for an affiliate marketing program to stay competitive. Without it, you could struggle to stay on top of the latest trends and tactics, leading to a negative impact on sales and overall performance. Taking steps to build your industry knowledge can give you access to information that could be leveraged […]
Keep ReadingHow to Create an Educational Guide for Your Affiliates
When an affiliate program has recruits that hit the ground running, they can quickly see the results in their sales and click-through rate (CTR). Conversely, when your partners struggle, they may become overwhelmed and their productivity might slip significantly. With that in mind, it’s important for your program to give its affiliates all the resources […]
Keep ReadingAn Introduction to Link Rot (And How It Can Affect Your Affiliate Program)
Search engine optimization (SEO) is vital to most websites, and affiliate content is no different. When your partners don’t appear high on search engine results pages (SERPs), your marketing efforts may stagnate. Unfortunately, link rot can cause them to drop down the ranks. However, even if your affiliates’ content currently suffers from link rot, that […]
Keep Reading3 Reasons to Solicit Podcasters for Your Affiliate Program
Expanding your affiliate marketing strategy into new mediums is a smart move. Otherwise, you could struggle to grow and extend your reach. If that happens, your program could stagnate and subsequently lose out on traffic and click-throughs. One emerging market worth considering is podcasting, an increasingly popular form of audio entertainment. Like radio before it, […]
Keep Reading3 Ways Your Affiliate Program Can Use Social Media to Attract New Recruits
Any thriving affiliate program will need to attract new recruits. Without them, your marketing strategy may not pan out as well as you had planned. Without new partners, expanding your brand’s reach can be a challenge. That’s where social media can have a powerful impact. Not only does it boast a huge user base and […]
Keep Reading3 Ways to Reward Your Affiliates
A thriving affiliate marketing program needs partners who are dedicated. Without motivated participants, conversions could stagnate or diminish over time. Fortunately, there are several ways you can motivate your affiliates and make them feel appreciated. Doing small things like offering bonuses and higher commissions can organically encourage your partners to work harder. In this article, […]
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